Crop hard, set big, tint everything one colour. The type is the rhythm section.
The Hank Ellis Quartet
BLP 1571
Nocturne RecordsNew York 1957
Brand Guidelines
Typography is not a label applied over an image; typography *is* the image. It must be set as massive as possible, tightly kerned, locking into the grid. Photographs must be violently cropped to create abstract, asymmetrical shapes, and heavily tinted to unify the color palette.
Art Director
A full-color, un-cropped, softly faded photograph with small, delicate script typography centered neatly at the top. This entirely destroys the bold, structural, rhythmic tension of the Blue Note aesthetic.